How far can your agent reach to secure the best price?
- 1st March 2018
- Selling Property News
Sellers need access to all the leading property portals, clear communication, expert advice and transparent fees
What should sellers make of news that established agents are coming back to Rightmove and Zoopla now that restrictions placed on them by the “OnTheMarket” property portal (which limited their scope to list on other sites) has been lifted?
For us at ludlowthompson, it reinforces our long-held view that clients’ interests are best served by being able to access the widest pool of potential buyers through the leading platforms. That’s the only way to ensure clients secure a speedy sale at the maximum price. Anything that limits reach risks undermining performance – which is why we had decided against joining OnTheMarket when it started.
Stephen Ludlow, Chairman at ludlowthompson, says: “Our focus has always been clear: to achieve the best possible price for sellers through a service that delivers real value.”
“Our strategy is to offer extensive online coverage through our presence on all the top portals, combined with in-depth local knowledge, excellent client communication and transparent fees.”
“This best of ‘bricks’ and ‘clicks’ combination is why ludlowthompson has maintained such an enviable reputation in the industry over the years.”
“Ours is an approach that bears scrutiny, particularly given the rise of online-only agents in recent years.”
For example, with PurpleBricks hitting the headlines recently over complaints about the transparency of its fees, sellers are starting to weigh up carefully how much value they really get from a pure-play online offering.
ludlowthompson was recently ranked as the Number one Letting Agent in the UK for transparency by allAgents, the UK’s largest customer review site for the property industry.
Stephen Ludlow adds, “Getting the right balance between cost and service quality is critical. Sellers deserve to understand clearly how agents’ fee structures work and what they will actually be getting for their money.”
Read a selection of reviews of ludlowthompson from vendors on the allAgent website below:
"I was very happy with the overall service from both Terence and Emma. Was always available, polite and helpful all the way through the process." Marius, Bow
"I sold my flat thanks to the support & help of the agency. ludlowthompson in Finsbury Park. I am delighted by the level of the service. The team is great and collaborative. From the very beginning, Craig gave me great advices about how to proceed on this. The team carried on the visits professionally. Whenever I had a doubt or a question, Craig was very attentive and very responsive. Once they found a buyer, Craig kept supporting me by giving me lots of information to make this transaction as smoothly as possible. Not only their services were very professional, they know how to be personal & very friendly." Antonia, Finsbury Park
Getting the right balance between cost and service quality is critical. Sellers deserve to understand clearly how agents’ fee structures work and what they will actually be getting for their money
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